When it comes to right down to it there is nothing that simplifies a complex subject as well as a technical illustration. Different techniques such as exploded view and cutaway diagrams can be applied to expose the inner workings of mechanical objects. Technical illustrations are most commonly used in situations where it is impossible or expensive to use photography. Benefits of Choosing IllustrationsThere are many benefits to using a technical illustration over photography. With photos important information may be obscured by clutter in the foreground. When illustrated the same subject will be cleanly shown, omitting all unnecessary information. On printed projects, a clean illustration can visually explain more, using less page space, and often at a printing cost substantially less than reproducing color photography. This offers room for more products on each page, fewer pages in the finished piece, and more effective use of expensive color printing. Exploded View IllustrationsOne method of illustration that is popular with catalogs is the cutaway and exploded view diagram. This works well to identify and isolate the individual parts in a complex object while maintaining the interrelationship between the parts. Lets face it, it is much easier to buy a part if you can identify it, and the producers of parts catalogs like to sell parts! If your parts catalog isn't moving your parts, call Patsi Designs to better illustrate your products. Medical IllustrationsWhen it comes to the explanation of the human anatomy there is no better way than medical illustrations. Lets face it, a cutaway photograph of an actual cadaver could be quite gross to all but those involved in the operation. Human anatomy illustration can easily solve any sexuality or offensive content issues while effectively explaining the subject at hand. If you need to visually explain a touchy subject tactfully call Patsi Designs for help. | Featured Illustration Artwork Title: Madison Tool Illustration and brochure design. Client Name: Madison Tool |  |  |  | | Problem: The client wanted to produce a brochure selling their machining services and they wanted the image of their new building as the primary design aspect of the piece. Due to budget restraints the brochure had to be printed in limited colors, so the design and illustrations had to convey the message in only two colors.
Solution: To keep costs low and the job simple, the client chose the one stop solutions offered by Patsi Designs.
Outcome: We handled the entire job, we sketched the design and layout, coordinated the photo shoots, illustrating and printing. To ensure the job came off without a hitch, we even walked the job through the printing process. When we delivered the completed brochure on time and for less than they originally thought possible, they were ecstatic. | | You too can benefit from the design, layout and illustration services of Patsi Designs. Contact us today to get your project started. |
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